Brand

Built by Operators.
Driven by Data.

Built by Operators.
Driven by Data.

OORJAA was founded in November 2019 with a clear thesis: India's Mid-mile Logistics system was broken, and technology could fix it. Today, with 200+ cities, 4300+ fleet partners, and 16000+ vehicles on the platform, that thesis is playing out at scale.

If it moves across a city,
Brand
is behind it.

If it moves across a city,
Brand
is behind it.

Our Vision

To become the operating system for urban cargo movement: ensuring every shipment reaches the right place, at the right time, at the right cost. Starting with India. Built for the world.

To become the operating system for urban cargo movement: ensuring every shipment reaches the right place, at the right time, at the right cost. Starting with India. Built for the world.
To become the operating system for urban cargo movement: ensuring every shipment reaches the right place, at the right time, at the right cost. Starting with India. Built for the world.

Our Mission

To move goods within cities, faster, smarter, and more efficiently: using AI-powered routing, a nationwide vendor network, and deep operational expertise. We enable businesses to deliver on their promises to customers, every single day.

To move goods within cities, faster, smarter, and more efficiently: using AI-powered routing, a nationwide vendor network, and deep operational expertise. We enable businesses to deliver on their promises to customers, every single day.
To move goods within cities, faster, smarter, and more efficiently: using AI-powered routing, a nationwide vendor network, and deep operational expertise. We enable businesses to deliver on their promises to customers, every single day.

Our Values

Values that Define us

O

Optimal

Optimal

Maximum cargo, minimum trucks. Efficiency is in our DNA.

O

Original

Original

We don't copy playbooks; we write them. From routing AI to asset-light logistics.

R

Responsible

Responsible

Every shipment is a promise kept. Reliability at scale, every single day.

J

Jovial Environment

Jovial Environment

Serious work, light culture. Respect, energy, and room to be yourself.

A

Adaptable

Adaptable

Markets shift. We shift faster. Built to pivot, proven by experience.

A

Agile

Agile

Action over analysis-paralysis. Ship it, measure it, improve it.

Our Journey

From Pilot to Nationwide Platform

2019

First Operations

Started with cinema chain logistics — replenishing popcorn, colas, and snack packs across multiplexes, pan-India. A complex aggregation problem, but enough to prove the platform worked.

2020-2021

Pivot to Essentials

COVID shut cinemas overnight. OORJAA pivoted to grocery, fruits & vegetables, and FMCG distribution. The platform was rebuilt around high-frequency, multi-drop delivery — the DNA that would define everything after.

2022-2023

Quick Commerce Begins

Dark stores needed replenishment multiple times a day. OORJAA became the mid-mile backbone for India’s earliest quick commerce operations.

2024-2025

Multi-Client Scale

One quick commerce client became many. Zepto, Blinkit, Flipkart, Amazon, Swiggy. 200+ cities. 4,300+ fleet partners. 50,000+ trips a month.

2024-2025

Multi-Client Scale

One quick commerce client became many. Zepto, Blinkit, Flipkart, Amazon, Swiggy. 200+ cities. 4,300+ fleet partners. 50,000+ trips a month.

2025-2026

Technology Becomes the Product

Datashastra Technologies formalised. Logi OS and Stocksense launched as standalone SaaS products for logistics operators across India and the GCC.

Our Journey

From Pilot to Nationwide Platform

2019

First Operations

Started with cinema chain logistics — replenishing popcorn, colas, and snack packs across multiplexes, pan-India. A complex aggregation problem, but enough to prove the platform worked.

2020-2021

Pivot to Essentials

COVID shut cinemas overnight. OORJAA pivoted to grocery, fruits & vegetables, and FMCG distribution. The platform was rebuilt around high-frequency, multi-drop delivery — the DNA that would define everything after.

2022-2023

Quick Commerce Begins

Dark stores needed replenishment multiple times a day. OORJAA became the mid-mile backbone for India’s earliest quick commerce operations.

2024-2025

Multi-Client Scale

One quick commerce client became many. Zepto, Blinkit, Flipkart, Amazon, Swiggy. 200+ cities. 4,300+ fleet partners. 50,000+ trips a month.

2025-2026

Technology Becomes the Product

Datashastra Technologies formalised. Logi OS and Stocksense launched as standalone SaaS products for logistics operators across India and the GCC.

Leadership Team

Built by Operators and Technologists

Investors

Trusted by Global Leaders

Want to be Part of the Story?

Whether as a Client, Partner, or a Team member, there's a chapter for you.

OORJAA is a technology-driven logistics platform connecting enterprises and fleet networks to simplify, optimize and scale intra-city logistics across India.

Headquarters

Mumbai, Maharashtra, India

Social Media

© 2026 Yatnavat Technologies Pvt. Ltd. All rights reserved.

Website by Vizyug.

Want to be Part of the Story?

Whether as a Client, Partner, or a Team member, there's a chapter for you.

OORJAA is a technology-driven logistics platform connecting enterprises and fleet networks to simplify, optimize and scale intra-city logistics across India.

Headquarters

Mumbai, Maharashtra, India

© 2026 Yatnavat Technologies Pvt. Ltd. All rights reserved.

Website by Vizyug.

Want to be Part of the Story?

Whether as a Client, Partner, or a Team member, there's a chapter for you.

OORJAA is a technology-driven logistics platform connecting enterprises and fleet networks to simplify, optimize and scale intra-city logistics across India.

Headquarters

Mumbai, Maharashtra, India

© 2026 Yatnavat Technologies Pvt. Ltd. All rights reserved.

Website by Vizyug.